About Us
Our Core Values
We believe that design engineers are an investment in our futures. That engineers are interesting people who are motivated to produce something from nothing, or to produce something better from what we already have available. We believe that engineers deserve to have fun at their jobs, to enjoy technology, and to express their creativity in ways many people never get the chance to.
Entertainment Engineering magazine was created as a magazine for engineers. Our goal is to provide technological pieces that provide ideas for tech transfer across all vertical markets from aerospace to semiconductor and from off highway to medical. While providing interesting information, we want engineers to ‘enjoy the ride’, to feel good about their jobs and themselves. And to enjoyably educate themselves along the way.
Our History
An idea is a funny thing. If talked about, it gains momentum; if researched, it gains structure; and if acted upon, it manifests. When first created, Entertainment Engineering was the very first online-only B2B publication. We were ahead of our time and competing with traditional print magazines that were not ready to change to meet the times. We even considered moving to print to better compete directly.
For years, we interviewed hundreds of design engineers in multiple disciplines in the OEM and MRO markets. Those engineers were adamant about what they were looking for in a magazine. We listened! Every month, these same engineers and more returned to Entertainment Engineering because the magazine was interesting and fun to read.
We also learned that whenever engineering professionals read about a product or service, they instantly consider how that product or service relates to the projects they are presently working on. Our articles might be of general interest, but they have wide engineering applicability. We call that technology transfer, and it is how engineers learn about new technologies. What better place to learn than in fun and interesting entertainment applications, which provide an emotional component to their experience. Entertainment Engineering grabs their attention emotionally and feeds their curiosity with new technologies.
Our readers are from over 24 different industries from aerospace to machine tool and from construction to semiconductor and from broadcast to medical. These engineers purchase a broad range of products in the OEM world. In fact, we reach engineers who decide and influence the purchase of products and services in most component- and device-level categories.
The right magazine with the right articles and stories brings a targeted audience to its pages. And the best magazines bring readers back again and again, delivering motivated purchasers to you.
Our Team
Co-Founder
Terry Persun
For over thirty-five years, Terry Persun has been working in the B2B world in senior marketing and editorial positions. He has also taught physics and electronics at the college level. He has written and published literally hundreds of technical articles in over thirty different vertical markets for design engineers of various disciplines including electrical/ electronics, mechanical engineering, fluid power, machine tools, 3D printing, and more. Terry holds a BS and MA and applies his learning to everything he does.
Co-Founder
Bruce Wiebusch
Bruce Wiebusch grew up in a family that was involved with B2B marketing, from strategic planning to sales, to editorial. Bruce has worked in senior marketing and editorial positions for over thirty years. He uses his business degree to enhance every aspect of his work life, including with Entertainment Engineering magazine. He has worked with several marketing agencies and has written and edited hundreds of technical articles for all of the major OEM publications in the B2B market. Bruce is also the author of a book on maximizing your PR.
Content Production
Nicole Persun
Nicole Persun has worked with several online publications and businesses to provide everything from marketing strategies to editorial selection and delivery. An expert in content production, she continues to expand the capabilities of whatever business she is working with. Her services have been instrumental in helping online businesses to thrive and grow even in tough markets—as well as adapt to the ever-changing shifts in internet marketing. Nicole has both BA and MFA degrees that she uses in her everyday work.
Editorial Advisor
Joe Gillard
After serving as Editor-in-Chief in several major business-to-business magazines, Joe Gillard brings a high-integrity approach to the editorial requirements of whatever magazine he works with. Joe comes from a strong background in the marketing agency business and has handled some of the largest online accounts for a number of companies. His approach to business and market development will help the magazine push into new markets and broaden its reach. Joe's years of experience is key to our growth plans.